Jan has many years of senior management experience and extensive international experience in the Technology, Media and Telecom sector. He has held senior marketing and sales management positions in Telecom and IT sector both in the UK and overseas. He has gained a deep understanding and extensive experience in relationship selling and working with the boards of vendors, buyers and technology associations to market, promote and sell solutions in the B2B sectors of government utilities and enterprise.
He now works with corporates and enterprise advising on business, marketing and sales effectiveness strategies to deliver competitive edge and sustainable comparative advantage through the targeted, smart and sensible deployment technology and use of tools and techniques to help them grow profitably. He also specialises in helping clients to “translate” product features into real business benefit.
Key areas of expertise:
· Translating vision into strategy and strategy into executable action plans.
· Defining robust, effective sales & marketing strategies & processes including segmentation plans & go to market strategies.
· Developing relevant, concise & compelling sales & marketing pitches and messages for client offers
· Delivering differentiated value propositions & optimized bids to customers
Jan has worked with various blue chip companies, small medium enterprises and start-ups along with major trade associations, government agencies and utilities and combines a wealth of business knowledge with a background in technology to help business achieve their objectives.