Kelvin Malayapillay

Kelvin Malayapillay has spent over 20 years in banking, consumer finance and insurance – among others, he has been the Retail Bank strategy director at Lloyds Banking Group, the Group Strategy Director at LV= and also launched businesses in personal loans and direct-to-consumer life insurance. Today he wears a variety of hats including non-executive director at a listed insurance disruptor in Asia, advisor to established and startup firms, early stage investor and executive coach. Some of Kelvin’s recent subject areas include applications of AI and data mining, financial wellness, embedded finance and parametric insurance.

Kelvin has helped a number of startups think through their launch strategy, customer proposition and business model and reviews startup pitches regularly. He finds working with early stage founders lots of fun and loves the enthusiasm they bring. In his view, while startup pitches often cover the hygiene factors, they often don’t spend enough time discussing how they will uniquely address the insight they are focused on and how they will use that to get the flywheel to spin.